The SaaS Helpdesk Blueprint

A Zendesk-powered afternoon for SaaS directors: deflect more tickets, free up engineering, and protect your SLAs.

DATE Thursday 24 September 2026
TIME 13:00 – 17:00
LOCATION Amsterdam
cloudmotion conversie gerichte websites

Your tickets grow as fast as your users

Revenue and users scale together. Support rarely keeps pace with either. This afternoon is built around the three moments that break first.

01

Volume outgrows the team

Ticket volume climbs faster than headcount, and hiring can't be the only answer.

02

Engineers pulled into support

Your most senior developers end up doing tier-two triage instead of building product.

03

SLAs slip where it matters

Response times fall behind exactly for the customers on your highest-value plans.

Program at a glance

A hands-on afternoon: a live Zendesk build, a real customer story, and a workshop where you map your own numbers.

13:00 – 13:30
Welcome and lunch
Standing lunch, no seating plan — time to meet the room.
13:30 – 13:45
Opening: the scaling problem
Naming the pain before the product.
13:45 – 14:15
Enterprise Service Management
A closer look at internal service in Zendesk.
14:30 – 15:00
Live Zendesk for SaaS demo
Built live: AI deflection, the engineering escalation loop, and SLAs per plan.
15:00 – 15:30
Customer case: JouwWeb
A before-and-after story, not a slide deck.
15:45 – 16:15
Workshop: map your deflection
Calculate your own automation potential at the table.
16:15 – 16:30
Roundtable discussion
Peer questions, honestly answered.
16:30 – 17:00
Closing and drinks
A clear, low-commitment next step.

Proven, not just plausible

A demo shows what Zendesk can do. A customer shows what it did.

87%

of questions automated

JouwWeb automated 87 percent of customer questions with Zendesk AI agents - hear the before, the decision, and what they'd do differently, straight from the team that built it.